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Mechanical Specifications

Materials - Preferred Materials - Electronic files:
Digital files should be TIFF, EPS (fonts saved as paths) or PDF (embedded fonts). PDF's are to be made from document containing postscript fonts, art/image files saved at 300 dpi and color photos/art saved as CMYK. Application files in Quark or Pagemaker should include all fonts and images. We do not recommend jpg or dcs files. All graphic files (pictures and logos) should be saved as TIFF or EPS files (300 dpi) and linked to the document.

All ads must be accompanied by a proof.
Color: Process (CMYK) color only. Black and white images should be defined as grayscale. Photos should be 300 dpi at final size and line art should be 1270 dpi.

Acceptable Media: Please provide electronic material (with hard copy printouts) on: CD-ROM, Zip disk, Email - 2mg or less to tvitzthum@associationsinc.us, or inquire about FTP transmission. FTP and email should be compressed. Disk must be labeled clearly with descriptive name including file name, format and platform.

Ad Production Costs:
Preparation of artwork, special production costs, halftones, separations, typesetting and client-requested changes will be billed at cost to the advertiser. Production estimates may be requested from the advertising department. Layout with detailed specifications should accompany all advertisements that require typesetting by the publisher. Publisher cannot guarantee exact match of special typeface.

Ad sizes (in inches, width x height):

Full Page		7-1/4 x 9-5/8
1/2 Page Vertical		3-1/2 x 9-5/8
1/2 Page Horizonal		7-1/4 x 4-3/4
1/4 Page		3-1/2 x 4-3/4
1/8 Page		3-1/2 x 2-1/4
1/16 Page		3-1/2 x 1

Printing Process: Web offset, trim size is 8.5 by 10.875 inch.
Bleed: Allow 1/8" beyond trim on all bleed edges.
Rates: All rates apply to camera-ready copy only. Production charges for ad alterations and design will be incurred. Contact advertising department for ad design services referral.

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Advertising Policies

• PAYMENT MUST ACCOMPANY AD.
• Payment for annual ad is due in full by January 10.
• No cancellations accepted after ad due date.
• No commissions or cash discounts.
• Off-sized ads will be billed at the next highest standard size
• Contract space must be used during the four issue period. New ads within the contract period must be received on or before ad due date (as noted above) or previous ad will be inserted.
• Copy accepted subject to policies and approval of the American Association of Woodturners.
• Publisher's liability in the event of error will be limited to publishing the ad once correctly at no additional charge.

Business/Professional membership discounts:

General Business Member		5%
Supporting Business Member		10%
Benefactor Business Member		15%
Patron Business Member		20%

• To upgrade your membership level, please contact the AAW office.
  

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Send all ads, copy and checks (made payable to American Associaton of Woodturners) to:

Tonya Vitzthum
319 E 5th St.
Des Moines, IA 50309
Tel: 866-858-9140 | 515-280-7313 | 515-280-6399 Fax
Email: tvitzthum@associationsinc.us

- or -

Tom Smull
319 E 5th St.
Des Moines, IA 50309
Tel: 866-858-9140 | 515-280-7313 | 515-280-6399 Fax
Email: tsmull@associationsinc.us